Shaye Strager is a triple threat of styling, public relations and branding for the fashion and jewelry industries with more than 20 years of experience. A respected stylist and on-air authority on fashion trends, Shaye multi-tasked her way through several firms before finding the perfect haven for her talents at Studio PR, a boutique luxury agency she co-founded with Jim DeMattei in New York City in 2005.
Shaye began her career in Manhattan in 1998 as the Media Liaison for the Jewelry Information Center. She toured the country speaking about the latest trends in fine jewelry, appearing on local TV news stations and in regional newspapers and magazines. In 1999, she styled her first runway show with fine jewelry live in Times Square for the Millennium Fashion Show, which featured fashions from 52 CFDA designers, such as Oscar de la Renta, Michael Kors and Donna Karan. In the years following, she continued to style runway shows with jewelry and accessories for fashion brands such as Carmen Marc Valvo, Tracy Reese, Rock & Republic, and Kevan Hall. She directed and executed the backstage production for the ZAC Zac Posen/Google Made with Code show for NYFW Spring 2016. Working behind the scenes during New York’s Fashion week taught Shaye the ability to dress, accessorize and style models in record time.
In addition to runway styling, she has worked closely with fashion designers on red carpet outfits for award shows and movie premiers for their celebrity clientele. Initially, Shaye was called on to find the perfect accessories to complete the "look" for celebrities and socialites alike. However, it wasn't long before she dressed stars with their head to toe ensembles. Two of her most visible styling clients over the years include Oscar and Tony Award winner Marcia Gay Harden and Pauletta Washington (wife of Denzel).
In 2012, after a move to Atlanta, Shaye resigned as the Director of Studio PR and transitioned into a consultant position with the agency. In July 2013, she launched her own fashion styling business under Strager Style LLC.
Strager Style takes a strategic approach to fashion styling, focusing on individuals and corporations located up and down the eastern seaboard. Strager works with executives, musicians and philanthropists who share in wanting their wardrobe to complement and enhance their individual talent within a flooded marketplace. Each client’s style is crafted to reflect their personality, lifestyle and goals of living their very best life.